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GRWA 2014

GES 2014

July 21-25, 2014


Vol. 67 No.10 - Monday June 9, 2014
A weekly snapshot of the top lottery and gaming news stories

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  • Rhode Island Lottery Celebrates 40 Years. Full Story.
  • INTRALOT Sign IT Contract With OPAP S.A. Full Story.
  • Scientific Games to Provide Next Generation Central Monitoring System in South Australia. Full Story.
  • Kambi Enters Eastern European Sports Betting Market Through Partnership with Iveriabet. Full Story.
  • Lottery Sales Continue to Stay Ahead of Last Year’s Mark. Full Story.
  • Special Limited Time Offer: “Two for Two’s-Day” Lottery Promotion Begins June 3. Full Story.
  • Lotto24's Lotto App Helps Student Become Germany's First Mobile Lottery Winner. Full Story.
  • Wyoming Lottery Still Seeking Retailer Applications. Full Story.
  • Lottery Game Spikes Single-Day Sales Record. Full Story.
  • Have A “Super” Summer with the Lotto 6/49 June Super Draw! Full Story.
  • Vermantia Presents 360 Virtual. Full Story.
  • New Mexico Lottery Launch Jackpot Game, Afternoon Pick 3 Drawings. Full Story.
  • Australasian Gaming Expo; Mark These Dates: From 12 – 14 August, 2014. Full Story.
  • Gaming in Holland Conference; Mark These Dates: June 23 & 24. Full Story.
  • ISGA Launch Independent Research Into Social Games. Full Story.

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Rhode Island Lottery Celebrates 40 Years

CRANSTON, Rhode Island (May 30, 2014) -- Friday, May 30, 2014, marks the 40th Anniversary of the first Rhode Island Lottery drawing. That momentous drawing took place at the State House for the $.50 game called "The Lot". Since then, the Rhode Island Lottery has exceeded $34.6 billion in sales and has transferred more than $5.3 billion to the State General Fund.

To commemorate this anniversary, the Lottery returns to the Statehouse this Friday from 12 p.m. to 2 p.m. with a special program and exhibit on the Lottery's evolution and its impact on Rhode Island. Wrapping up this celebration will be a live drawing of the recently added midday draw of "The Numbers" Game.


The 40th Anniversary slogan, "40 Years of Fun", is also a celebration of 40 years of winning. In fact, more than $26 billion in prizes have been awarded to players since the Lottery began in 1974 - that's an average of $1.8 million in prizes won per day.

None of this success would be possible without the Lottery's long-term partnership with GTECH Corporation, the architects of the systems utilized by the Lottery to generate, sell, and validate tickets.

All that technology is put to use every day by the more than 1,100 Lottery Retailers across the State, whose hard work selling Lottery products has resulted in more than $379.6 million in commissions earned since 1974 by the neighborhood "Mom and Pop" stores, restaurants, taverns, and corporate chains. In fact, some of the original Retailers from 1974 are still licensed Lottery Retailers today.

The Rhode Island Lottery remains steadfast in its commitment to maximize revenues for the State, while maintaining the trust and best interest of all Rhode Island citizens.

We would like to thank all of those who have supported the Lottery over the years, especially the players who have Played Responsibly and continue to enjoy the Lottery as it was intended when it started 40 years ago - a fun, positive way to generate revenue for the State of Rhode Island.

SOURCE: The Rhode Island Lottery.



INTRALOT Sign IT Contract With OPAP S.A.

ATHENS, Greece (June 4, 2014) -- INTRALOT announces that it has signed an IT contract with OPAP S.A. The company will undertake the implementation of the new Data Centers, will provide hardware and system software, as well as services for the operation, maintenance, technical support and system evolution. The new contract is valid retrospectively as of 1/4/2014 and will expire on 31/7/2018.

The contract includes the provision of the use of the hardware and system software of Data Centers, the migration of all existing data and functionalities to the new Central System and upgrade LOTOS O/S to Enhanced LOTOS O/S, the granting of the licenses to use its software and, in particular, for the iFLEX Sports Betting Platform, the Data Warehouse System and the Loyalty Program Players’ Club. Moreover, INTRALOT will provide support services, including the maintenance of the Data Centers, as well as the on site maintenance of Points of Sale equipment, Support Center Services, Data Center Business Operation Support Services and the Continuous Development Services of the Application Software, among others.


INTRALOT will also provide OPAP with equipment for a new Central System.

INTRALOT Group CEO, Mr. Constantinos Antonopoulos, stated: "We are glad to

continue offering to our longest client our state-of-the-art technology. Our aim is to support the new management of OPAP in their endeavour to continue to modernize the Greek gaming market and offer to the players the most entertaining gaming experiences. INTRALOT's cutting-edge solutions guarantee that OPAP enters a new era with the most trusted and secure technology in the lottery sector".


INTRALOT, a public listed company, is the leading supplier of integrated gaming and transaction processing systems, innovative game content, sports betting management and interactive gaming services to state-licensed gaming organizations worldwide. Its broad portfolio of products & services, its know-how of Lottery, Betting, Racing & Video Lottery operations and its leading-edge technology, give INTRALOT a competitive advantage, which contributes directly to customers’ efficiency, profitability and growth. With presence in 57 jurisdictions, more than 5.500 people and revenues of €1,54 billion for 2013, INTRALOT has established its presence on all 5 continents.

For more information CONTACT: Ms Persa Kartsoli, Head of Corporate and Public Relations, Phone: +30-210 6156000, Fax: +30-210 6106800, email:



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Scientific Games to Provide Next Generation Central Monitoring System in South Australia

12,500 Gaming Machines to be Monitored by SGVideoTM System

NEW YORK, N.Y. (June 3, 2014) -- Scientific Games Corporation (Nasdaq: SGMS) today announced that the Company has signed a ten-year contract with the Independent Gaming Corporation Limited of South Australia to supply the Company's latest central monitoring and control system, the SGVideoTM system. Unique in that it supports both G2S and QCOM communication protocols, the new system will monitor approximately 12,500 gaming machines in more than 550 locations throughout South Australia. This technically sophisticated, next-generation system, which replaces the AEGISTM video system previously provided by the Company, will provide real-time security monitoring and financial monitoring across the entire gaming machine network, and will verify that only properly certified software is running on connected gaming machines.

Harry Bourlotos, General Manager of the Independent Gaming Corporation said, "After a comprehensive and competitive procurement process, our selection of Scientific Games and their SGVideo system allows us to provide participating hotels, clubs and the South Australian government with a modern monitoring and accounting platform that meets or exceeds our requirements. Additionally we are confident that its secure, scalable and adaptable architecture will meet our growing needs and expanding requirements for many years to come."


"The Independent Gaming Corporation takes its role of ensuring the integrity of South Australia's gaming machine business very seriously," said Bill Huntley, Executive Vice President and Group Chief Executive of Gaming, of Scientific Games. "Being chosen to deploy our next-generation SGVideo system is a tribute to the very high standards by which the IGC operates and the powerful, yet cost-efficient and flexible attributes of the SGVideo system."

About Independent Gaming Corporation

The Independent Gaming Corporation has been established by the hotel and club industry to provide a centralized computer monitoring facility for the management of gaming machines in South Australia. Independent Gaming Corporation is a non-profit company, limited by guarantee, with ownership fully vested with the Australian Hotels Association (SA Branch) and the Licensed Clubs Association of South Australia.

About Scientific Games

Scientific Games Corporation is a leading developer of technology-based products and services and associated content for worldwide gaming and lottery markets.  The Company's portfolio includes instant and draw-based lottery games; electronic gaming machines and game content; server-based lottery and gaming systems; sports betting technology; loyalty and rewards programs; and social, mobile and interactive content and services. 

For more information, please visit:



Investor Relations
William Pfund
(847) 785-3167
Media Relations
Mollie Cole
(773) 961-1194


SOURCE: Scientific Games Corporation.



Kambi Enters Eastern European Sports Betting Market Through Partnership with Iveriabet


STOCKHOLM, Sweden (May 31, 2014) -- Kambi Group plc. is pleased to announce that it has signed an agreement to deliver its multi-channel, fully managed sportsbook solution to Iveriabet, which is part of Casino Iveria, the Georgian land-based casino group. This will enable Iveriabet to offer a world class sports betting experience to its Georgian customer base.

This agreement builds on Kambi’s recent entrance as a multi-channel B2B sportsbook provider. Iveriabet is scheduled to go live prior to the 2014 FIFA World Cup.

Kristian Nylén, CEO of Kambi Sports Solutions, commented:


I am delighted that Iveriabet has chosen to partner with Kambi. This agreement is strategically important as it provides an entry point into a newly regulated geographic market. This further demonstrates Kambi’s ambition and focus on international markets.

This agreement will enable Iveriabet to offer its customers a seamless multi-channel sportsbook experience.”

Sebastian Molina, Board Member of Iveriabet:

Iveriabet aims to be in the forefront of the online and mobile gaming experience. Partnering with Kambi, the market leading B2B sportsbook provider, enable us to offer a first-class product and bring a new quality in sports betting to our players. We very much look forward to building up this partnership over the years, starting with the 2014 FIFA World Cup”.

About Kambi

Kambi is a B2B supplier of fully managed sports betting services on an in-house developed software platform, providing premium turnkey sports betting solutions to B2C operators. Kambi’s solution encompasses a broad offering from front-end through to odds compiling and risk management. Kambi employs approximately 330 staff across offices in Malta, London, Stockholm, and Manila. The company’s current coverage includes more than 100,000 live betting events and 200,000 pre-match events per year covering 65 different sports from all over the world. Kambi’s clients include Unibet, 888, Paf, 32Red and Napoleon Games. Kambi Group plc is listed on NASDAQ OMX First North Stockholm under the symbol "KAMBI".

Kambi’s Certified Adviser on NASDAQ OMX First North Stockholm is SEB Corporate Finance, Skandinaviska Enskilda Banken AB.

For more information, please CONTACT: Kristian Nylén, CEO Kambi, +44 7764 161 055.

The company description and more information about the business can be found on:

SOURCE: Kambi Group plc.



Lottery Sales Continue to Stay Ahead of Last Year’s Mark

LEXINGTON, Kentucky (May 31, 2014) -- In today’s meeting of the Kentucky Lottery Corporation’s (KLC’s) board of directors, a budget for the next fiscal year was approved and an update was given on sales so far in FY14.

For FY14 sales through April, $718.7 million in tickets have been sold. This is $18.8 million more than last year, but $27.3 million short of budget due to lagging sales in the past two months of some games. Year-to-date income before transfer of dividends has been $188.6 million, which is $3.7 million more than last year but $4.9 million less than budgeted.


We’re hoping a solid Powerball run in the last few weeks of the fiscal year will help our sales return to where they need to be,” said the KLC’s Sr. VP of Finance Howard Kline.

For FY15, the board approved a budget calling for $935 million in sales and $238 million in dividends back to the Commonwealth.

Kline said increased Keno sales and the addition of a new multistate game should help draw game sales grow to $393 million next year.

"The sales growth we need to meet the funds counted on by the Commonwealth next year is quite honestly the largest challenge we’ve faced,” said KLC President and CEO Arch Gleason.

It’s a stretch, but the students who receive proceeds from the college scholarship and grant programs we fund are counting on us. I’m confident we’ll make it.”

In other business, the board approved:

  • The renewal of a lease with the Commonwealth’s Office of Technology for the KLC’s date back-up center
  • A contract with Gaming Laboratories International (GLI) for lottery ball testing, random number generator evaluation and related services;
  • A contract renewal with Bandy Carroll Hellige for advertising and related services, and;
  • Rules and/or amended rules and regulations for 22 scratch-off tickets.


The next meeting of the KLC’s board of directors will be August 1. The meeting will begin at 9:30 AM EST, and will be held at the KLC headquarters at 1011 West Main Street in Louisville. Committee meetings will begin at 8:30 AM EST.

The Kentucky Lottery has earned more than $4 billion for the Commonwealth since 1989.  KLC dividends pay for college scholarships, grants and literacy programs. Visit to find out more about grants and scholarships paid for by the KLC.

For More Information CONTACT:  Chip Polston, Jennifer Cunningham or Sara Westerman: (502) 560-1675.

SOURCE: Kentucky Lottery Corporation.


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Special Limited Time Offer: “Two for Two’s-Day” Lottery Promotion Begins June 3

ROCKY HILL, Connecticut (May 30, 2014) -- If you've played the CT Lottery's new “5 Card Cash” draw game you know you get TWO games to win on one ticket.  Now, on Tuesdays from June 3rd through June 24th, 2014, it's even better with our new promotion, Two for Two's-Day!

How to Play:


Buy one Powerball ticket of $6 or more on Tuesdays, between 4pm and 7pm.

Get a FREE 5 Card Cash ticket (a $2 value) at any CT Lottery retailer location.  Supplies are limited.

Since ticket sales for 5 Card Cash began on May 4, 2014, the $255,555 has been won two times and over a half a million winning tickets have been sold.

To learn about 5 Card Cash, visit the CT Lottery’s YouTube channel (, Facebook ( or Twitter ( sites or stop by any CT Lottery retailer location.

The overall odds of winning any 5 Card Cash prize are 1 in 4.1.  The Instant Win overall odds are 1 in 4.2.  Daily Drawing overall odds are 1 in 235.3.  The top Drawing prize is subject to split prize liability and may be lower than shown.

The CT Lottery reminds the public that purchasers must be 18 or older and to please play responsibly.  For information about the CT Lottery, call (860) 713-2700 or visit CTLOTTERY.ORG.

SOURCE: Connecticut Lottery.



Lotto24's Lotto App Helps Student Become Germany's First Mobile Lottery Winner

HAMBURG, Germany (June 2, 2014) -- Shortly before the Saturday night draw of Germany's state-run lottery »6aus49«, a Lotto24 customer quickly submitted his numbers via his smartphone app. Lucky for him! Thanks to his six correct numbers, he can now look forward to winnings of EUR 638,846.90.

The 27-year-old student from Saxony-Anhalt can hardly believe his luck.


Petra von Strombeck, CEO of Lotto24 AG, states: 'We are delighted that a Lotto24 customer is the first mobile lottery winner in Germany.

This first major win underlines the trend towards submitting lottery numbers on the go. Playing the lottery has never been so easy and convenient!'

Lotto24 AG acts as a broker of lottery products and is the official partner of Deutscher Lottoblock (the German association of state lottery companies). In addition to the classic online purchase of lottery tickets via, the company also offers its customers the possibility to submit tickets via an app on their smartphone or tablet PC.

About Lotto24 AG

Lotto24 is Germany's leading online broker of state-licensed lotteries ( On behalf of its customers, the company enters into gaming contracts with the respective lottery companies for lottery products such as 'Lotto 6aus49', 'Spiel 77', 'Super 6', 'EuroJackpot' and 'Glücksspirale'.

Following its foundation in 2010, the company was one of the first private online lottery brokers to resume activities on the German market and received all the necessary state permits in 2012, when the new State Treaty on Games of Chance came into effect.

Lotto24 AG has been listed in the Prime Standard segment of the Frankfurt Stock Exchange since 3 July 2012. Lotto24 aims to extend its position as Germany's leading online broker of lottery products.

Press CONTACT: Lotto24 AG, Vanina Hoffmann, Tel.: +49 (0) 40 / 82 22 39 – 501, E-mail:

SOURCE: Lotto24 AG.


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Wyoming Lottery Still Seeking Retailer Applications

CHEYENNE, Wyoming (June 3, 2014) -- Wyoming retail business owners interested in selling Powerball® and Mega Millions® tickets at their retail locations when the Wyoming Lottery goes live on August 24 still have time to submit an application to become a WyoLotto™ retailer.

According to Wyoming Lottery CEO, Jon Clontz, despite the successful launch of the application process on May 21, the lottery is encouraging interested retailers who haven't yet applied to submit an application. "We've received around 300 applications online so far, and several by mail, representing more than 500 locations," Clontz said.


"Our goal is to place a maximum of 450 to 500 terminals statewide, but we'll certainly experience attrition as a result of the vetting process. That means retailers who haven't applied yet still have a good chance of becoming a WyoLotto ticket seller."

Clontz says the lottery wants to ensure that players across the state have an opportunity to buy tickets, so creating an adequately dispersed network of retail locations is important. "We're extremely pleased with the response from retailers, so far," he said. "Virtually every type of retail business is represented, from gas stations and convenience stores to bowling alleys, bars, restaurants -- you name it. That's important, because we want to make sure it's convenient for people to play, even if they live in less-populated areas of the state."

Business owners who submit applications must undergo a thorough review. The vetting process includes financial and criminal background checks on all applicants. Lottery officials say that a certain percentage may not pass the checks, so they encourage additional applications until they've filled all of the available slots.

Clontz said the lottery will also maintain a 90-day waiting list of approved applicants so he can quickly fill future vacancies as they occur. "There's no downside to applying and we have kept the process simple, so if a retailer's interested in selling lottery tickets, it makes sense to get an application in."

Wyoming retail business owners have several options for applying to become a WyoLotto™ retailer. Retailers can:

Schafer Systems Inc.

Fill out and submit an application online at

Download and print a retailer application at and return it to the Wyoming Lottery Corporation in person or by mail

Pick up an application in person at the Lottery's office and return it to the Wyoming Lottery Corporation in person or by mail

Request an application be sent by mail by calling the Wyoming Lottery at 307.432.9300

Applications submitted in person or by mail should be directed to: Wyoming Lottery Corporation, Attn: Retail Contracts, 1620 Central Ave, Suite 100, Cheyenne, WY 82001.

Wyoming retailers with questions about the WyoLotto application or the application process may contact the Wyoming Lottery at 307.432.9300.

About the Wyoming Lottery

The Wyoming Lottery Corp. is a corporate business entity established by House Bill 77 in the 2013 legislative session and signed into law by Governor Matt Mead last March. The corporation operates as a private business and does not employ state employees or use state tax money.

State law requires the first $6 million of Lottery revenue to be distributed to cities, towns and counties based on Wyoming's sales tax formula. Any additional earnings will be deposited into the state's Permanent Land Fund's Common School Account

SOURCE:  Wyoming Lottery.



Lottery Game Spikes Single-Day Sales Record

New Mexico Lottery Scratcher Sales Highest In Four Years

ALBUQUERQUE, New Mexico (June 4, 2014) --The New Mexico Lottery sold approximately $321,000 in Scratcher tickets yesterday, its highest one-day sales since March 2010.

The lottery introduced six new Scratchers yesterday, including the $2 “I Love New Mexico.”  The game features six iconic state landmarks photographed by New Mexico residents. 


Earlier this year, the lottery began a strategy to launch multiple new Scratcher games on the first Tuesday of the month. 

Our ‘Super Tuesday’ goal is to create a more exciting marketplace for players and generate more profit for Legislative Lottery Scholarships,” said Karla Wilkinson, the lottery’s product manager.  “Yesterday’s sales were very strong, a sign that we’re on the right track.”

The lottery’s Fiscal Year 2014 goal is to sell approximately $135.3 million in tickets and generate approximately $40.6 million in profit for the Legislative Lottery Scholarship program. 

As of April, FY 2014 profits total approximately $34.5 million.  The fiscal year ends June 30.

Legislative Lottery Scholarships

Since its inception in 1996, the New Mexico Lottery has raised $607 million for education and more than 90,000 students have attended college on Legislative Lottery Scholarships.

More information about Legislative Lottery Scholarships is available at

Follow the New Mexico Lottery on Facebook ( and YouTube (

SOURCE: New Mexico Lottery.



Have A “Super” Summer with the Lotto 6/49 June Super Draw!

TORONTO, Ontario (June 2, 2014) -- Canadians have been longing for summer and now that June is finally here, it’s time to celebrate with the LOTTO 6/49 JUNE SUPER DRAW. All eight LOTTO 6/49 draws taking place in June will feature not one but two Guaranteed $1 Million Prize Draws.

That’s a total of 16 Guaranteed $1 Million Prize Draws to be won in addition to the main jackpots in the month of June! Players will have three chances to win a top prize of $1 Million or more with just one ticket.


We’ve all been dreaming about a little fun in the sun lately, so why not take that dream up to Cloud 6/49?” says Wendy Montgomery, OLG Vice President, Lottery Marketing & Sales.

Offering TWO Guaranteed $1 Million Prize Draws plus the jackpot with each LOTTO 6/49 draw means there could be many new millionaires living their summer dreams this month. With this many chances to win a prize of $1 Million or more in June, someone is going to win. It could be you!”

Since LOTTO 6/49 was launched in June 1982, Ontario players have won more than $10 billion in prizes, including 1,276 jackpot wins.

As of May 12, 2014, there have been 3,150 LOTTO 6/49 draws. For more information, please visit and click on Lotteries.

OLG is a provincial agency responsible for province-wide lottery games and gaming facilities. Since 1975, OLG has provided nearly $38 billion to the Province and the people of Ontario.

OLG’s annual payments to the Province have helped support health care; education, research, prevention and treatment of problem gambling; amateur sport through the Quest for Gold program; and local and provincial charities.




Vermantia Presents 360 Virtual

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New Mexico Lottery Launch Jackpot Game, Afternoon Pick 3 Drawings

ALBUQUERQUE, New Mexico (June 5, 2014) -- The New Mexico Lottery is bringing more fun to two games played only in New Mexico.

Jackpot Quickster Game

On Sunday, a Quickster game called “Red Hot Jackpot Bingo” goes on sale. The $5 game offers a starting jackpot of $1,000 that will grow larger until hit.  The game includes more than 75,000 non-jackpot prizes ranging between $5 and $100.

In Red Hot Jackpot Bingo, players look for the caller’s numbers on two Bingo cards.  A prize legend at the end of the ticket reveals winning patterns and prize values.  The game’s overall odds are 1 in 3.06.


The Quickster line launched in 2012 with top prizes of $100.  Tickets print from the same machines that print tickets for drawing games such as Powerball® and Mega Millions®. 

Afternoon Pick 3 Drawing

Starting Monday, Pick 3 will offer a 1 p.m. drawing in addition to an evening drawing at 9:30.  Players can choose the mid-day drawing, the evening drawing or both.

In Pick 3, players win by matching three numbers from zero to nine in one of three play styles selected when the ticket is purchased. 

Tickets cost $1 per play per drawing.  Drawings are Monday through Saturday.  Prizes range between $5 and $500.

"Our goal is keep lottery games fresh and exciting because it’s important to players and it’s important to Legislative Lottery Scholarships,” said David Barden, New Mexico Lottery CEO. 

Legislative Lottery Scholarships

Since its inception in 1996, the New Mexico Lottery has raised $607 million for education and more than 90,000 students have attended college on Legislative Lottery Scholarships.

More information about Legislative Lottery Scholarships is available at

Follow the New Mexico Lottery on Facebook ( and (YouTube ).

SOURCE: New Mexico Lottery.



Australasian Gaming Expo; Mark These Dates: From 12 – 14 August, 2014

SYDNEY, Australia (June 3, 2014) -- In today’s fast-paced gaming market, it is important for operators, affiliates and developers to stay on the up-and-up on the latest trends and regulations. In Australia’s gambling industry, key players can do so at the Australasian Gaming Expo which will take place in August this year.

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The exhibition will take place at the Sydney Exhibition Centre at Glebe Island from 12 – 14 August, 2014.

So far, 160 different exhibitors have signed up to show off their wares to members of the local gambling market. The event will provide a cross-section of gaming industry professionals, such as furniture, IT, building services, marketing, interior design, security and point of sale systems.

For the first time, the Australasian Gaming Expo will take place in a new location. It is a big change for the event, but organisers are sure that attendees will be impressed with the new location.

“Located a stone’s throw from the iconic Glebe Island Bridge, changes include a venue that greets visitors with breath-taking Harbour Views on two sides, alfresco cafes and once inside the exhibition, the space takes advantage of a more naturally lit interior,” reads a statement from the Gaming Technology Association.

A wide range of poker machine manufacturers will be in attendance, including Aristocrat, Bally Technologies, Ainsworth, Aruze Gaming, Konami, IGT and Atlas Gaming. So, attendees will be able to learn more about the wide range of poker machine technology that is available in the Australasian gambling market.

The host is expecting this year’s event to build on the success of the 2013 Australasian Gaming expo, which saw thousands of attendees and the introduction of many new and exciting poker machines. In a new location and over 160 exhibitors planned, the 2014 event will be a big hit among Australian gaming industry professionals.

SOURCE: Online Poker Machines / Gaming Technology Association.



Gaming in Holland Conference; Mark These Dates: June 23 & 24

EGBA's Secretary General, Mr. Maarten Haijer, will be speaking at the conference

AMSTERDAM, Netherlands (June 2, 2014) -- With online gaming in The Netherlands poised for regulation, now is the time to expand your knowledge of the Dutch gaming market and get on the inside track of the gaming industry. The Gaming in Holland Conference in Amsterdam (June 23 & 24) offers you the opportunity to meet and learn from the leaders in sports betting, lotteries, mobile gaming, gaming law, social gaming, regulation and many other fields.

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At the Gaming in Holland Conference, you’ll be part of a community of innovative professionals who have created the biggest success stories in online gaming yet and strive to be the winners in the regulated market of tomorrow.

Register today at:

Conference session: RESPONSIBLE GAMING on June 24th

Unibet believes that a successfully regulated gambling market is the best warrant for the protection of all Dutch customers and this is why RG is part of Unibet’s DNA and contributes to the sustainability of the Dutch online gambling market.”

Maris Bonello, responsible gaming manager Unibet

Suppliers on the Dutch online gambling market will get the regulator they deserve.”

Marja Appelman, director Dutch Gaming Authority (KSA)

National regulation is an important way to increase trust in online gambling which ensures investments, a steady business growth as well as tax income.

Business Unit Manager, Responsible Gaming, neccton ltd

In Tuesday’s session on Responsible Gaming, Pieter Remmers (Assissa) will lead a panel discussion on the legal requirements with regards to responsible gaming. Pieter will also share some of the insights he gained while working on a report on responsible gaming for the Ministry of Justice earlier this year.

Responsible gaming is one of the crucial topics defined by the regulator, and this session will be one of the highlights of the two-day conference.


  • Marja Appelman – director Dutch Gaming Authority (KSA)
  • Maris Bonello – responsible gaming manager Unibet
  • Michael Auer – business unit manager at Neccton


Partner Highlight: Assissa

Assissa Consultancy Europe works or has worked on responsible gaming policies and programs in a number of countries, including the Netherlands, South Africa, Germany, Switzerland, Luxemburg, Belgium, Italy, Spain, Malaysia, Singapore, Canada, Malta and Sweden.


At present, founder Pieter Remmers is very much involved in the development and implementation of online education programs (e-learning) on problem gambling and responsible gaming and responsible gaming solutions to support players’ gaming decisions and online treatment modules.

This is an exciting time, lots of people playing online already and a regulated market coming soon, I am happy and proud to be involved in the process.” Pieter Remmers, founder Assissa Consultancy Europe

Seminar On Sponsoring

SponsorTribune, the largest media platform on sponsoring in The Netherlands, and Gaming in Holland will jointly organize a seminar on the regulation of online gaming and its effects on sponsoring on Monday morning June 23.

The seminar will kick off with an overview of sports betting: how does it work? What sports are most popular? What about matchfixing? Then we’ll look into the critical success factors for partnerships between sports clubs and gaming operators. The seminar will conclude with a discussion on the opportunities and threats of gaming regulation.

This session will be held in Dutch only. For more information, please visit:

SOURCE: Gaming In Holland Conference.


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ISGA Launch Independent Research Into Social Games

LONDON, U.K. (May 27, 2014) -- ISGA announces new independent academic research into the evolution, use and impact of social games.

The global industry body representing social games companies with over 300 million players, the International Social Games Association (ISGA), has today released independent academic research by Harvest Strategy into the evolution, use and impact of social games. The report undertakes both a review of existing academic literature and data surrounding social games as well as a survey of consumer behaviour and perceptions across Australia, the UK, France and the US, “the 2014 Consumer Survey.”

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Social games are an increasingly important part of the digital economy. The report states that the industry is projected to reach US$7 billion in revenue by 2015 and it is estimated than 34% of the total Internet population will be playing social games this year. Games are far from just for young people. The researchers’ comprehensive review of demographic data shows no gender bias and that the average player is 40 years old. This supports the ISGA’s own recently collated data on the audience for its members’ social games, which shows that 99.5% of users are over 18.

The report demonstrates that social games played on mobile devices are a natural technological evolution of traditional games practices based around strategy, skill, chance and social interaction, and that the rise of the “freemium pricing” model has been driven by underlying changes in technology and consumer behaviour. The ease of online digital distribution and the continuing problem of piracy have forced downward pressure on prices. The diffusion of mobile technology (for example smartphones and tablets) has driven demand for more flexible game playing experiences. The freemium pricing model has enabled the video games industry to successfully harness these changes in technology and consumer demand.

Amongst the report’s findings are that in-game expenditure is typically low and that average players are spending no money on games at all. According to the 2014 Consumer Survey, a high proportion of people playing social games are not spending money on in-app purchases. Less than 1 in 10 players spent money on a social game on their last playing occasion. Those players that do make in-app purchases are spending low amounts, typically less than one unit of local currency (i.e. 87% of French transactions were less than €1, and 90% of UK transactions were less than £1).

Contrary to speculation by commentators, the research finds no evidence that social casino games are converting people to real money gamblers or causing problem gambling. The report concludes that social games are played for different reasons to gambling such as social interaction and relationship building across social networks. The consumer data also indicates that consumers are able to distinguish and understand the difference between social games and real money gaming.

As part of its ongoing commitment into researching the impact and reception of social games, the ISGA is also pleased to announce the commissioning of a new independent research project, which will focus specifically on issues of concern surrounding social games and younger users.

ISGA CEO Luc Delany said: “We have read Harvest’s report with great interest. As an industry we are very pleased to have a new and robust piece of research to help put context and facts into the discussion on social games. This report helps to explain what the social games sector is and who are playing social games, and that it will bring clarity to the discussion surrounding social games, forming a solid basis for constructive dialogue between industry and key stakeholders. We are reassured that Harvest’s research demonstrates that there is no link between social casino games and real money gambling and that the two practices are entirely separate, with very different audiences and player demographics. We look forward to carrying on research of social games and their impact in the future.”

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This independent report should function as a resource to educate and inform policy makers and public alike on the social games sector. Data and insights from the report will be used to further develop and refine the ISGA’s industry best practice principles, released in first benchmark form in October 2013.

The academic report, entitled “A New Industry’s Profile – Digital + Social + Game = Diģsogames” was undertaken by Harvest Strategy, a research group composed of academics from the University of Sydney and peer reviewed by academics from the London Business School.

The full report and supporting documents can be found at:

For more information, please CONTACT: Luc Delany, CEO, ISGA / Tel: + 44 (0) 20 35427828 / Email:


The ISGA: The International Social Games Association has been set up by a group of leading social games companies to act as a voice for the fast-growing industry at a time when many changes in the way millions of people access, play and pay for games are taking place.

Members include: Zynga, Slingo, Plumbee, Playtika, PlayStudios, MGM, IGT, High 5 Games, Gamesys, Big Fish Games, Bally Technologies, Aristocrat, Abzorba Games, & Akamon Entertainment.

Harvest Strategy is an Australian based consulting and research firm specializing in the areas of public policy, consumer behavior, communications and media, and strategy. The Harvest research team has been led by Dr Rohan Miller, Senior Lecturer in Marketing at The University of Sydney, with the assistance of a team of internationally recognised academics including the London Business School.

What are social games? Many people are more familiar with console games, which are typically large games with a high upfront cost and played on a games console or PC. Social games are typically played online or on mobile devices and have a social element. The social element typically means people play with, or directly against their friends or they participate in leader boards, chat rooms or share and compare progress via a social network. They enhance game experiences by enabling people to play with or against others, either at the same time or asynchronously.




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