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Vol. 66 No.4 - Monday January 27, 2014
A weekly snapshot of the top lottery and gaming news stories

Jumbo Interactive
  • GTECH and The Colorado Lottery Sign Lottery Gaming System and Services Contract. Full Story.
  • INTRALOT Unveils Its Latest VLT & Casino Solutions at ICE 2014 in London. Full Story.
  • MDI Reaches Interactive Milestone with Launch of 500th Website. Full Story.
  • Pollard Banknote Named Primary Instant Ticket Supplier For The Vermont Lottery Commission. Full Story.
  • 2013 Was a Lucky Year for Swiss Lotto and Euro Millions Players. Full Story.
  • ‘Plus FIREBALL # Now Drawn with Every Illinois Lottery Pick 3 and Pick 4 Game. Full Story.
  • Picklive to Partner Sugal & Damani Group in Joint Venture. Full Story.
  • More Winnings for FDJ Players on Equivalent Gaming Expenditure to 2012. Full Story.
  • The New York Lottery Plans for the Future to Safeguard State Aid to Education. Full Story.
  • Lotto24 AG Records Strong Growth in Billings and Revenue, Stable Development of Gross Margin and New Customers. Full Story.
  • MECN's Benchmarking Report - 5TH Edition. Full Story.
  • Niki Lauda and Novomatic Close Long-Term Partnership. Full Story.
  • Washington Lottery Runs Super Bowl Player Promotion. Full Story.
  • Lottery Insider Announce Strategic Marketing/Media Partnership with iGaming North America Conference 2014. Full Story.
  • Tennessee Lottery Marks Major Milestone with 10th Anniversary. Full Story.
  • Totalizator Sportowy to be General Sponsor of Polish Olympic Team. Full Story.

Schafer Systems Inc.


GTECH and The Colorado Lottery Sign Lottery Gaming System and Services Contract

Represents GTECH’s 26th Lottery Jurisdiction in the U.S.

ROME, ITALY and PROVIDENCE, RHODE ISLAND (January 20, 2014) – GTECH S.p.A. announced that its subsidiary GTECH Corporation has signed a lottery gaming system and services contract with the Colorado Lottery to provide a full range of lottery products and ongoing services commencing on November 2, 2014 through June 30, 2021.  The contract, which follows a competitive procurement, has a maximum of two, two-year extensions which may be exercised in whole or in part at the discretion of the Lottery. GTECH expects to receive approximately $70 million in revenues over the base term.

This contract is important to GTECH as it allows us to re-establish a relationship with the Colorado Lottery which dates back to 1988 when we first brought the Lottery online,” said GTECH Americas President and CEO Jaymin B. Patel.  “We have conducted comprehensive retailer and consumer research studies in Colorado to gain a better understanding of the marketplace today, and in the future.  GTECH looks forward to upgrading the Colorado Lottery’s operating systems and its retailers with our latest technology, product solutions, and games necessary to support the Lottery’s next phase of growth.”


Under the contract, GTECH will provide the Colorado Lottery with expandable technology, a flexible set of retail solutions, and data-driven, decision-making tools to help increase revenues to the State of Colorado. The Company will provide its Enterprise Series (ES) central system solution to support all levels of the Lottery’s sales growth. The contract also calls for the replacement of the Lottery’s existing terminal base with 3,200 new Altura® GT1200 full-functioning terminals. 

Additionally, GTECH will introduce ES MultiMedia digital advertising displays to stimulate increased brand awareness, winner awareness, and player recognition of jackpots and game activities, directly at the point-of-sale. GTECH’s self-service ticket checkers, Ticket-Scan®, will allow Colorado players secure access when identifying winning tickets.  In addition, GTECH will provide 600 Gemini® self-service lottery product vending machines as well as an IP-communications network.

The Colorado Lottery also has the option to purchase additional products and services over the contract term.  GTECH will operate from its primary data center in Pueblo, Colorado, with a backup data center in Austin, Texas.  Ongoing services include operation and maintenance of the ES central system and communications network; terminal maintenance; retailer training; field services; and hotline management.


GTECH S.p.A. is a leading commercial operator and provider of technology in the regulated worldwide gaming markets, delivering best-in-class products and services, with a commitment to the highest levels of integrity, responsibility, and shareholder value creation. The Company is listed on the FTSE MIB at the Milan Stock Exchange under the trading symbol “GTK” and is majority owned by De Agostini S.p.A. In 2012, GTECH had approximately €3.1 billion in revenues and more than 8,600 employees in approximately 60 countries.

For more information, please visit:


Robert K. Vincent


Corporate Communications

T. (+1) 401 392 7452  

Simone Cantagallo


Media Communications

T. (+39) 06 51899030




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INTRALOT Unveils Its Latest VLT & Casino Solutions at ICE 2014 in London

LONDON, U.K. (January 23, 2014) -- INTRALOT is proud to present its latest cutting-edge solutions for VLT and casino, the new release of iGEM  Monitoring System, the GLS Gaming Licensing System,  and its Players Club, at its booth N12-160 at the ICE Totally Gaming 2014 in London from February 4 - 6, 2014. With these technologically advanced offerings INTRALOT is moving the gaming industry into a new era, fully satisfying the continuously increasing needs for more efficiency, multi-protocol support, compliance, security, player centric operations and responsible gaming.

The new version of iGEM, is INTRALOT’s state of the art multi-venue, multi-protocol EGM monitoring and control system, featuring a number of new functionalities, such as G2S native support, protocol conversion, local and wide area jackpots, cashless gaming, TITO, player tracking, real time graphical display tools, responsible gaming support and a comprehensive accounting and reporting system.

GLS is a  workflow based, fully on-line Gaming Licensing System, featuring e-licensing for all gaming stakeholders and all gaming assets, as well as Compliance and Investigations support, while offering a wealth of integrated  capabilities, including a document management system, integrated electronic payment systems for handling payment of license fees, and a powerful communications platform among others.


Finally, INTRALOT’s Players Club, is a versatile and powerful cross-channel tool to maintain player information and support player retention, featuring responsible gaming, promotional campaigns, loyalty, integrated CRM and Help Desk support and more.

Additionally, INTRALOT’s Gaming Solutions Director, Mr. Theodosios Engelis, will give the Company’s insight and share its international experience on the casino industry developments and trends, participating at the panel discussion "Ascertaining future directions for European casino operators to reignite growth and enhance the customer’s gaming experience across multiple-channels" at the 6th International Casino Conference, which will take place in the framework of ICE Totally Gaming 2014.

Visit INTRALOT’s stand and find out more about INTRALOT’s World of Gaming, the industry’s finest blend of gaming solutions for lottery, online, mobile, casino, betting, and racing.


INTRALOT, a public listed company, is the leading supplier of integrated gaming and transaction processing systems, innovative game content, sports betting management and interactive gaming services to state-licensed gaming organizations worldwide.

Its broad portfolio of products & services, its know-how of Lottery, Betting, Racing & Video Lottery operations and its leading-edge technology, give INTRALOT a competitive advantage, which contributes directly to customers’ efficiency, profitability and growth.

With presence in 56 jurisdictions, more than 5.500 people and revenues of €1.4 billion for 2012, INTRALOT has established its presence on all 5 continents.

For more info:  Ms Persa Kartsoli, Head of Corporate and Public Relations, Phone: +30-210 6156000, Fax: +30-210 6106800, email:




MDI Reaches Interactive Milestone with Launch of 500th Website

ALPHARETTA, Georgia (January 22, 2014) -- MDI Entertainment, LLC, a subsidiary of Scientific Games Corporation (Nasdaq: SGMS), announced today the launch of its 500th website designed and developed for a lottery customer.  The website was created in conjunction with MDI’s MONOPOLY™ Jackpot game, launched December 3rd by the Arizona Lottery. The instant game features an MDI-built 2nd Chance web-based “collect and win” game, playable on digital and mobile platforms. It offers holders of non-winning instant tickets the chance to enjoy an extended, interactive play experience that could result in winning instant cash prizes or entries into monthly progressive jackpot drawings.

The sophistication of the game and the design of the website – both in play style and graphics – are excellent examples of the interactive lottery products developed for player engagement by our MDI group,” commented Jim Kennedy, Executive Vice President and Group Chief Executive of Lottery at Scientific Games. “This 500th website created for a lottery customer speaks to our depth of innovation and experience, and to the level of trust we have established with our 42 internet customers since we created our first lottery microsite for the New Jersey Lottery in 2001.”


Looking at the numbers, just over 430 of the 500 websites were created and launched as part of integrated lottery 2nd Chance drawing promotions. Today, approximately half of these integrated promotional programs feature animated 2nd Chance games like the one for MONOPOLY Jackpot.  MDI also creates Players Club websites for lotteries that can feature 2nd Chance games as well as “just for fun” games, player surveys, game tutorials, drawing results, number generators and more. Lotteries participating in MDI’s Properties Plus® program can take advantage of all of MDI’s web-based Players Club features, as well as the Points for Prizes® loyalty rewards program, which includes MDI’s Easy Entry™ ticket validation system and the state-of-the-art Points for Prizes online rewards store.  Engaging lottery players and giving those players a connected lottery brand experience is the ultimate goal.

The number of lottery-specific websites launched by MDI continues to grow, as does MDI’s interactive portfolio as a whole. In addition to creating interactive games, websites and the Points for Prizes lottery rewards store, MDI’s interactive team has built a lottery game subscription program, innovative lottery apps and “Slingo® Lottery Challenge,” an instant game and mobile competition complete with a leaderboard and the option for integrated Facebook drawings.

About Scientific Games

Scientific Games Corporation is a leading developer of technology-based products and services and associated content for worldwide gaming and lottery markets.  The Company’s portfolio includes instant and draw-based lottery games; electronic gaming machines and game content; server-based lottery and gaming systems; sports betting technology; loyalty and rewards programs; and social, mobile and interactive content and services.  For more information, please visit:

CONTACT:  Therese Minella - 770-825-4219.

SOURCE: Scientific Games Corporation.



Pollard Banknote Named Primary Instant Ticket Supplier For The Vermont Lottery Commission

WINNIPEG, Manitoba, (January 22, 2014) -- Pollard Banknote Limited (TSX: PBL) (“Pollard Banknote”) is pleased to announce that it has been named the primary supplier of instant ticket printing services for the Vermont Lottery Commission (“Vermont Lottery”). Under this new agreement, Pollard Banknote will provide the Vermont Lottery with instant scratch tickets, game design, and related services. The three-year contract began January 15, 2014 and includes provisions for two additional oneyear extensions. The estimated contract value is $6.3 million (USD) over the first three years.

This contract award marks Pollard Banknote’s first opportunity to work with the Vermont Lottery. This new partnership allows the Lottery to take full advantage of Pollard Banknote’s creative game concepts and designs that feature unequalled playability, expertise in creating sales-driving prize structures, as well as a number of innovative and propriety products, including the company’s extraordinarily successful, Pollard PlayBook® concept and Scratch FX® games.

We are thrilled that the Vermont Lottery has chosen Pollard Banknote as its primary instant ticket supplier,” said Doug Pollard, Co-Chief Executive Officer, Pollard Banknote. “This is a great opportunity for our company to establish a collaborative and successful relationship with the Vermont Lottery, where we can combine our respective visions to introduce new and exciting products to its instant ticket portfolio that are sure to resonate with lottery players in Vermont.”


We are looking forward to working with Pollard Banknote as our new primary supplier of instant scratch tickets," says Greg Smith, Executive Director, Vermont Lottery. “Pollard Banknote has a reputation for providing some of the finest instant lottery products in the industry, as well as an unsurpassed commitment to gaming integrity and security. We are confident that this new partnership will help maximize the revenue generated from the sale of instant tickets for the benefit of all Vermonters."

Since the sale of its first ticket in February of 1978, the Vermont Lottery has produced over $1.6 billion in overall sales. From those sales, over $1 billion has been returned to players in the form of prizes.

Over $91 million has gone back into the local communities and has been paid to local Lottery agents in the form of commissions. Since 1999, over $280 million has gone to the State of Vermont Education Fund.

About Pollard Banknote Limited

Pollard Banknote Limited is one of the world’s leading full-service lottery vendors and is a major supplier to North America’s charitable gaming industry.

The company manufactures instant lottery tickets and provides related programming, design, and marketing support. As well, Pollard Banknote manufactures pull-tab tickets and bingo paper, and supplies lottery management services (including warehousing and distribution). Established in 1907, Pollard Banknote is owned approximately 73.5% by the Pollard family and 26.5% by public shareholders and currently serves more than 50 lotteries worldwide, including some of the largest and most respected lotteries in the United States, Canada, Europe, Asia, and Central and South America. For more information, please visit our website at


Doug Pollard

Co-Chief Executive Officer

Telephone: (204) 474-2323


John Pollard

Co-Chief Executive Officer

Telephone: (204) 474-2323


Rob Rose

Chief Financial Officer

Telephone: (204) 474-2323



SOURCE: Pollard Banknote Limited.



2013 Was a Lucky Year for Swiss Lotto and Euro Millions Players

LAUSANNE, Switzerland (January 16, 2014) -- 2013 was full of excitement for players of lottery games in Switzerland. Indeed, Loterie Romande and Swisslos enabled 30 players of Swiss Lotto and Euro Millions to become millionaires. During the just- completed year, luck smiled on players with the right combination of Swiss Lotto 26 times, and more than 20 million francs big gains were won.

The Euro Million, for its part, celebrated the biggest Swiss gain in the history of the game: 115.5 million francs. The winning table was validated in the canton of Valais in August.

Swiss Lotto: the new formula keeps its promises

In 2013 26 Swiss Lotto players became millionaires. Indeed, two people have won a seven-figure amount through the "Joker ".

In addition, 18 Lucky players won a million francs by selecting the 6 winning numbers. Six others were even more lucky and hit the jackpot.


Three of these gains correspond to the 2nd, 3rd and the fourth largest gains in the history of the game, respectively 34,500,000, 32,000,000 and 22,500,000 francs. For the record, the record of Swiss Lotto jackpot is 35800000 francs and was won in March 2010.

Launched January 10, 2013 at the national level, the new formula of the Swiss Lotto therefore lived up to all its promises! It offers a share larger jackpots and, secondly , through the second gain which saves a million francs , it is more millionaires. Thus, all winnings in 2013 by Swiss Lotto players are amounts to more than 211 million francs. Recall that the Swiss Lotto has, since its inception in 1970 made 788 millionaires.

The record gain of 115.5 million won in Switzerland in Euro Millions

A very lucky player became a Swiss multimillionaire by pocketing last August  the record jackpot of 115.5 million francs, the winning grid has been validated in the canton Valais. In addition, three other Helvetian saw their account credited multimillion francs. Note that since the game in 2004, Euro Millions has 38 players that have become millionaires in Switzerland. With its record jackpot, the new "champion Swiss " enters the top 20 European jackpots. Recall that the largest gain the history of Euro Millions CHF 228 million , was won in 2012 in Great Britain.

Loterie Romande, which distributes all its profits to thousands of institutions, Utilities, cultural vocation, sports or social, publish details of its results 2013 to May 2014.

CONTACT: Jean -Luc Moner - Banet, Director General, 021348 13 13.

SOURCE: Loterie Romande.



‘Plus FIREBALL # Now Drawn with Every Illinois Lottery Pick 3 and Pick 4 Game

Game Update begins Sunday, January 19

CHICAGO, Illinois (January 17, 2014) -- On January 19, the Illinois Lottery will update the add-on feature called plus FIREBALL so that a numbered plus FIREBALL is drawn as part of every Pick 3 and Pick 4 drawing. This change will improve a player’s chance to win a prize and will give players the chance to turn non-winning tickets into winners. The Pick 3 and Pick 4 base games and prizes will remain the same, as will the drawing schedule (seven days a week, twice a day) and ticket prices (start at 50 cents). 

How it Works:

  • A plus FIREBALL drawing is held along with each Pick 3 and Pick 4 drawing. For each plus FIREBALL drawing, one ball is selected, from a pool of balls numbered 0-9.
  • The plus FIREBALL will now always be drawn only from a pool of numbered balls (previously, unnumbered balls were part of each drawing).
  • Prize amounts for plus FIREBALL have been adjusted to accommodate this change.
  • When a plus FIREBALL is drawn, the number on that ball can replace any one of the numbers drawn in the Pick 3 or Pick 4 drawing to make one or more winning plus FIREBALL combinations.
  • Plus FIREBALL was added on to Pick 3 and Pick 4 this past September as a new play option to provide players a chance to obtain more winning number combinations.





The winning numbers will be displayed on the Illinois Lottery website ( and the drawings will continue to take place at 12:40 p.m. and 9:22 p.m. Overall odds of winning a Pick 3 or Pick 4 prize vary based on the type of wager.

Please visit for more information.

About Illinois Lottery

Founded in 1974, the Illinois Lottery has contributed over $18 billion to the state’s Common School Fund to assist K-12 public schools, as well as hundreds of millions of dollars to the Capital Projects Fund and to special causes like Illinois Veterans, the fight against breast cancer, MS research, and assistance for people living with HIV/AIDS. In addition to playing in-store, the Illinois Lottery offers online and mobile play for Mega Millions, Powerball and Lotto at Players must be at least 18 years old.

CONTACT: Chanele Newton 312-368-5814.

SOURCE: Illinois Lottery.



Picklive to Partner Sugal & Damani Group in Joint Venture

LONDON, U.K. (January 21, 2014) -- Fantasy sports and social gaming operator Picklive Limited has entered into an investment deal and joint venture with Indian lottery distributor and operator Sugal & Damani Group (SND) to launch daily fantasy cricket games for real-money prizes in the country.


The new fantasy cricket game will be based on Picklive’s current UK-based football product to offer a real time and social second screen gaming experience.

Both firms said that the deal has wider implications with the aim of creating India’s first multi-product skill gaming platform.

In addition, SND has also opted to invest in Picklive through the operator’s Skill Infra Solutions BV subsidiary. Nitesh Damani, SND director, will take a seat on the Picklive board on behalf of the Indian firm.

We have been following Picklive’s development for some time and were impressed with their product and vision of changing the landscape of sports gaming,” he said.

They now have a live UK product, a joint venture in the US with Sportech and an Indian joint venture coming soon. With strong local partners and a rapidly changing global gaming market we believe Picklive has a unique opportunity to build a global product and brand.”

David Galan, Picklive’s chief executive officer, added: “Sugal & Damani is an extremely well respected major operator in the Indian government licensed lottery market and has very strong technical and operational skills.

Combined with its knowledge, relationships and distribution abilities, we believe we have a very strong partner and are excited about the prospects of developing a gaming business in the untapped Indian market.”

SOURCE: Picklive Limited.



More Winnings for FDJ Players on Equivalent Gaming Expenditure (GGR)* to 2012

FRANCE (January 17, 2014) --

  • FDJ: responsible games for the benefit of all
  • 27.1 million Players (+ 800,000) with average stakes of €8.8 per week (down 1.2%)
  • €12.35 billion in stakes collected (+1.8%)
  • €8.07 billion of prizes paid (+2.5%)
  • €621 million paid to local retailers (+5.7%)
  • €3 billion in contributions to the public interest


FRANCE (January 16, 2014) -- La Française des Jeux (FDJ) recorded a 1.8% increase in stakes collected in 2013, up to €12.35 billion from €12.14 billion in 2012. Sales in the physical network (96.7% of total sales) rose at a similar level (1.7%) while Internet sales grew at a faster pace, up by 5.5% to €410 million.

FDJ’s 2013 results reflect the strength of a gaming model that continues to attract the French public, with 27.1 million players. The main pillars of this public gaming model continue to be its local presence, through 33,400 retailers, and the constant principles that have underpinned its success over the past 80 years: responsible innovation, an equal chance for all and redistribution.

A gaming model that benefits all stakeholders

Schafer Systems Inc.

Redistribution to players, retailers and the community accounted for more than 95% of stakes collected. Winnings paid out to players once again increased, up by 2.5%, i.e. €200 million more than in 2012, reaching a total of €8.07 billion or 65.4% of stakes collected compared with 64.9% in 2012. Contributions to the public interest exceeded €3 billion, of which €230 million in favour of sport for all. Revenues distributed to local retailers amounted to €621 million, 5.7% more than in 2012 corresponding to an increase of 8.4% per point of sale.

Popular brands enjoyed by 27.1 million players

French players took a pragmatic approach to gaming in 2013. The number of players increased from 26.3 million in 2012 to 27.1 million in 2013 while the average weekly stake declined slightly, down from €8.9 in 2012 to €8.8 in 2013. Given a stronger increase in winnings (2.5%) than in stakes (1.8%), gaming expense per player was down by 2.6% to €3 a week.

Games combining tradition and new features, accessible to all

Players focused on games rooted in gaming tradition as can be seen by the stable performance of the LOTO® (which moved back to second place in FDJ’s games), with a particular focus on scratch cards, which are simple but appealing as can be seen from the success of the illiko® range launched in 2012 (of which the leading game Cash remains FDJ’s number one game), and on sports betting for the general public (the ParionsSport betting game is now the fourth most popular game). Lottery stakes collected totalled €10.70 billion (86.7% of sales), stable relative to 2012 despite the small number of exceptional events: two Fridays on the 13th versus three in 2012, no symbolic dates such as 12-12-12 and no lengthy Euro Millions cycle in 2013 compared with three in 2012.

Accessible sports betting

Sports betting, boosted by an eventful year, exceeded €1.65 billion in sales (13.3% of total sales), up by 14.4% compared with 2012, mainly through the retail network (95.4% of sales). This offer appealed to a greater number of players, 700,000 more, while average stakes decreased by 10%. This trend shows the success of an accessible and modern sports betting offer, ten years after FDJ introduced fixed-odds betting in France and subsequently overhauled its sports pools offer, Loto Foot (the original sports Loto had been created in 1985).


A Responsible And Committed Operator

2013 also featured a strengthening of FDJ’s Corporate Social Responsibility policy, which was restructured around five strategic directions and close to 50 action plans.

Responsible gaming” continues to be the central theme, whether in terms of support for recreational gaming, prevention of underage gaming and training of retailers.

The percentage of disabled workers employed by FDJ reached 6.5% in 2013.

The budget allocated to the FDJ Foundation was doubled on the occasion of its 20th anniversary and the start of a new five-year period (€18 million over five years). In particular, FDJ has become one of the leading partners of the French Red Cross. FDJ also renewed its partnership with the French Olympic Committee (CNOSF), and introduced an Integrity and Social component into all its sports partnerships (LFP, FFHB, FFBB and FFR). The FDJ Foundation contributes, for instance, to the “Supporters de l’emploi” jobs support initiative launched by LFP and all the professional football clubs.

Vigéo’s assessment of the group’s CSR policy resulted in a strong improvement in its extra-financial rating, which was raised to 76/100 versus 69/100 in 2011, the strongest rating assigned to a French company by Vigéo.

Further Information: Read the Full Report HERE

SOURCE: La Française des Jeux (FDJ) official media release.



The New York Lottery Plans for the Future to Safeguard State Aid to Education

NEW YORK, N.Y. (January 21, 2014) -- The New York State Gaming Commission has awarded Camelot Global Services a contract to conduct market research in relation to alternative approaches for the future of the Lottery in New York State. The study will provide valuable insights into the market and provide a five year business plan to ensure the growth of future returns to Education.

The New York Lottery had annual sales of over $7.1 billion in FY 2012-13. The highest producing lottery in the United States, the Lottery drove over $2.17 billion in aid to education to the State in FY 2012-13.

New York State is already in the business of gambling with nine video lottery facilities, five tribal class III casinos, and three tribal class II facilities and New York has more electronic gaming machines than any state in the Northeast or Mideast.


Since 1967, the New York Lottery has adapted to change. However the Lottery is now faced with increased competition for discretionary spend from casinos, and needs to review its strategy to ensure is remains a relevant gaming option and more importantly a source of funding for State aid to education.

Gardner Geurney, Acting Lottery Director commented; “The gambling landscape in New York State has changed over the last twelve months, and will continue to change and become more competitive. In order to safeguard state aid to education it is highly critical that we look at alternative approaches for the future of the Lottery. Camelot Global Services has the necessary skills and expertise to provide insight in identifying paths to achieve state aid to education goals.”

Alex Kovach, Managing Director of Camelot Global said; “We are extremely proud to have been awarded this contract, and look forward to working with the New York Lottery over the next few months. We applaud the forward thinking of the New York Lottery and recognize the importance of adapting in order to stay relevant, exciting and accessible to players. This contract builds on the work we have done across North America including the California State Lottery, the Interprovincial Lottery Corporation of Canada and the Massachusetts State Lottery.”

CONTACT: Laura Pearson, Senior Media Relations Manager, Camelot Business Solutions Limited, Tel: 020 7632 5716 / Mobile: 07968 939340 / Web:

SOURCE: Camelot Business Solutions Limited.



Lotto24 AG Records Strong Growth in Billings and Revenue, Stable Development of Gross Margin and New Customers

HAMBURG, Germany (January 21, 2014) -- According to preliminary figures, Lotto24 AG achieved billings of almost EUR 30.5 million (prior year: EUR 1.1 million) in its fiscal year 2013, of which around EUR 14.2 million was generated in the fourth quarter of 2013 (previous quarter: EUR 9.0 million). With revenues of around EUR 2.7 million in 2013 as a whole (prior year: EUR 93 thousand), of which approximately EUR 1.3 million in the fourth quarter of 2013 (previous quarter: EUR 0.8 million), the gross margin for both the full year and the fourth quarter of 2013 amounted to 8.9%.


At around 74 thousand, the number of newly registered customers in the fourth quarter of 2013 was slightly up on the preceding quarter (71 thousand) and thus raised the number of new customer registrations in 2013 as a whole to around 213 thousand (prior year: 30 thousand).

The total number of registered customers amounted to approximately 242 thousand as of 31 December 2013 (prior year: 30 thousand). Marketing expenditure was around EUR 2.6 million in the fourth quarter (previous quarter: EUR 2.8 million) and around EUR 7.3 million for 2013 as a whole (prior year: EUR 266 thousand). This resulted in a cost per lead (CPL) of EUR 35.4 for the fourth quarter and EUR 34.6 for 2013. The decision not to increase marketing expenditure in the fourth quarter of 2013 - a relatively expensive advertising period - and in particular to restrict the use of TV commercials was a deliberate decision based on a cost-benefit analysis in favour of CPL.

According to preliminary calculations, the result from operating activities (EBIT) amounted to almost EUR -11.4 million (prior year: EUR -4.3 million), while net profit for the period was around EUR -8.8 million (prior year: EUR -3.1 million). The development of earnings is in line with the stated strategy of Lotto24 AG to quickly extend its position as Germany's leading online broker of lottery products by making significant investments in marketing.

The Annual Report 2013 is to be published on March 27, 2014.

CONTACT: Phone: +49 (0)40 8 222 39 0, Fax: +49 (0)40 8 222 39 70, E-mail:

SOURCE:  Lotto24 AG (


MECN Banner


MECN's Benchmarking Report - 5TH Edition

  • Updated 2013/2014 Edition of MECN's Benchmarking Report on the Global Lottery Industry
  • MECN presents the 2013/2014 edition of its lottery benchmarking study with a special focus on social media activities of lotteries



LONDON / MUNICH, (January 16, 2014) -- For the fifth time since 2007, MECN is updating and expanding its unique and well-received benchmark study of the global lottery industry.

This study again provides a wealth of information on lottery-specific industry benchmarks far beyond existing sales comparisons. The 2013/2014 edition also includes a large number of analyses of the Internet/digital segments. Since social media and networks, such as Facebook, and social gambling are becoming more and more important, MECN again included analyses of activities and successes of lotteries in social media.

The updated study includes:

  • Sales-related benchmarks – Total sales and product-related sales (e.g., lotto, betting, instant, ...) benchmarks, such as per-capita sales analyses.
  • Sales channel benchmarks, such as number of residents and sales per outlet, …
  • Internet/digital segments and channels – The report offers many analyses of the Internet/digital segments and channels, including breakdown by product (Internet lotto, betting,...), users, .... We have also included comparisons to private Internet gambling companies.
  • Social media and networks benchmarking and success stories – In-depth analyses of the social media activities (Facebook, Twitter, YouTube) of lotteries. Moreover, we have added several best practice case studies identifying potential success factors.
  • Marketing benchmarks, such as marketing/advertising expenses in % of total sales, optimal media mix of the ad budget, ...
  • Operating expense benchmarks, such as operating expenses in % of sales broken down into human resources (e.g., average personnel expenses, sales per employee), IT and communications, and other benchmarks.
  • Success factors of the lottery business – The analysis of success factors is based on an updated survey conducted among 30 lottery executives.
  • Best practices – For most benchmark areas we provide updated best practice case studies of the leading lotteries.
  • Large number of lotteries analysed and most up-to-date information – Analyses of data from ca. 130 state/public lotteries and operators for the years 2011 and 2012 as well as long-term trend analyses reaching back to 2005.


In total, the report has 105 pages and 106 graphs/exhibits.

The study can be obtained at:

About MECN

MECN is a network of experts on issues concerning the media and entertainment industry. Together they provide in-depth knowledge, analysis, and advice to global clients. Contact: Martin Oelbermann, Tel: +49 (0)89 3835 6785, e-mail:




Niki Lauda and Novomatic Close Long-Term Partnership

GUMPOLDSKIRCHEN / VIENNA (January 16, 2014) - Niki Lauda, three-time Formula One world champion and entrepreneur, and the Novomatic Group have entered into a long-term partnership.

The agreement provides, among other things, that Lauda acts for the global gaming company in the world as a brand ambassador.


In addition to the brand presence through the now world famous red Kapperl Niki Lauda will be the Novomatic Group as a testimonial in the context of selected events on national and international stages available.

Novomatic CEO Franz Wohlfahrt said today at a press conference at the Novomatic Forum in Vienna: "We are very proud that the long-standing friendship between our company founder Prof. Johann F. Graf and the Austrian national hero Niki Lauda now in this cooperation leads.

"The world star Niki Lauda is the best communicator of our corporate mission as the world's leading innovative technology company and provider of products and services in the international leisure and entertainment industry. "

"I am very pleased that Novomatic has selected me as the new brand ambassador," Niki Lauda said: "Exciting as it was, perform the new cap for the first time during the Golden Globe Awards." Lauda about his new partner:

"It is no coincidence that the cap and the addition of` winning `technology contributes next to the logo. Because Novomatic is a leading, innovative group that in over 40 countries it operates from Austria now and has grown from Lower Austria from a global player with more than 20,000 employees, including 3,000 in Austria. "

SOURCE: Novomatic AG.


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Washington Lottery Runs Super Bowl Player Promotion

SEATTLE, Washington (January 20, 2014) -- Washington’s Lottery announced Monday it is holding a special promotion in which a lucky Seahawks fan and guest will be able to win two tickets to the Super Bowl, round-trip airfare, hotel and a $500 VISA gift card. But you need to act fast, as the deadline for buying the tickets is Wednesday.

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To enter this special “Seahawks New Jersey Bound Prize Package,” Seahawks fans can purchase a $10 Lotto ticket at any Safeway store or Safeway Fuel Center in Washington state between Monday (today) and  Wednesday, January 22, and receive a mail-in voucher for a chance to win, the Lottery said.

There is only one Seahawks New Jersey Bound Prize Package available to win.

In addition, 12 people entering this contest will win a $500 Seahawks Pro Shop gift cards, and 12 others will win $200 Pro Shop gift cards.

Multiple entries per envelope are allowed and vouchers must be mailed to WL-New Jersey Bound, P.O. Box 43012, Olympia, Wash. 98504-3012.

The entries must be received by Saturday, January 25.

The drawing for the winner will take place at 3 p.m. next Monday, January 27. The Grand Prize winner must be available by phone between 4 p.m. and 7 p.m. to be eligible to win the prize.

For more information, visit:  or join our online community on Facebook at and follow us.

SOURCE: Washington Lottery.


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Lottery Insider Announce Strategic Marketing/Media Partnership with iGaming North America Conference 2014

MITTAGONG, NSW, Australia (January 21, 2014) -- Lottery Insider Announced today that it has signed a strategic marketing media partnership with the iGaming North America Conference 2014, (March 19 – 21) to be held at the Plane Hollywood Resort & Casino, Las Vegas, Nevada (

The 2014 iGaming North America conference marks the fourth year of this unique networking and educational event designed to introduce the land-based gaming businesses of North America to the global iGaming industry. Its aim is to provide a cost-effective networking environment that helps foster understanding regarding the potential impacts of regulation of internet gambling in the U.S. and Canada, and provides critical information regarding the players, resources, legislative framework and topics that are important to all of the parties that comprise the important commercial gaming segment. With the surge in activity at both the state/provincial as well as federal levels, the time is right for all of the operators, consultants, vendors and suppliers focused on the North American audience to come together for this important informational event.

Regulation in the U.S. and Canadian markets appears imminent and several bills for regulation are pending in various jurisdictions. Yet even with its global reach and undisputed commercial success, the technology and geolocation issues and opportunities surrounding iGaming are still not well understood by many of those in the traditional gaming industry in North America.

Come March 19-21, that will all begin to change.

Held over three days, the conference brings delegates together with the industry's veterans and visionaries. This year iGNA brings you:

  • An additional half day conference programme
  • Expanded exhibition hall
  • One full day of social gaming content
  • Networking opportunities before and after the event.


The iGaming North America Conference brochure is now available to download. The brochure outlines some important features of the 2014 conference as well as the full conference program, schedule of networking activities and event sponsors. (Download the brochure)

CLICK HERE to register.

SOURCE: Lottery Insider.



Tennessee Lottery Marks Major Milestone with 10th Anniversary

Strong 2nd Quarter Continues Run of Record-Breaking Sales; Total Education Funding Since Inception Now Exceeds $2.91 Billion

NASHVILLE, Tennessee (January 22, 2014) -- Announcing another record quarter and the current total of more than $2.91 billion raised for education-related programs, the Tennessee Education Lottery Corporation today marked the 10th anniversary of the first day of  lottery ticket sales in Tennessee.

The Corporation celebrated this milestone anniversary with a short program at the Lottery’s Nashville headquarters, where officials unveiled a new logo, honoured retailer partners with a Board Resolution, and launched a series of TV spots paying tribute to the HOPE Scholars who have benefitted from the Lottery’s record breaking performance.


For 10 years now, the Lottery has enjoyed fantastic support from Tennesseans throughout the state, which explains our solid and consistent gains year after year,” said Rebecca Hargrove, Lottery President and CEO. “Be it from our many players, our network of 5,000 retailers, or the legion of scholarship recipients and their families, the response to the Lottery from the first day has been overwhelming. As we enter the next decade, we’re dedicated to making sure the years ahead prove just as fun for our players and as productive for the good causes we serve.”

The Lottery continued its strong performance with a new record set for second quarter sales and proceeds for education. In this time period alone, Oct. 1, 2013 through Dec. 31, 2013, the Lottery posted $85 million raised for state education programs and an impressive $352.7 million in sales, a jump of $19.7 million or 5.9%, from the same period last year.

On track for a 10th consecutive year of sales growth, the Lottery’s sales for the first half of

FY 2014 now stand at $691.1 million—6.9% ahead of the same period last year.

While the Lottery reports on a fiscal year basis, here are some details about the Lottery’s first 10 years (Jan. 20, 2004 through Jan. 19, 2014):

  • More than $2.91 billion raised for education
  • More than $11.2 billion in gross ticket sales
  • Nearly $6.8 billion in prizes won by players
  • More than $733 million paid in retailer commissions.
  • 131 winning tickets worth $1 million or more, including the recent $61 million Mega Millions jackpot won by a Nashville resident


Apart from these ten year figures, the Tennessee Lottery’s strong performance is reflected in industry comparisons. These include:

  • A record-setting nine years of consecutive sales growth from inception, unprecedented among U.S. lotteries.
  • 1st among U.S lotteries for compounded annual growth in sales over last six years.
  • Through FY 2013, Gross Sales increased an average of 6.3% annually since FY 2005. This compares to an overall industry growth of 3.6% during that same time period.  Exceeding the industry growth rate in this fashion has resulted in over $ 250.9 million in additional sales for the Lottery.
  • Through FY 2013, Total Education Funding increased an average of 5.0% annually since FY 2005. This compares to an overall industry growth of 2.6% during that same time period.  Exceeding the industry growth in this fashion has resulted in over $52.3 million in additional funding for Tennessee education programs.
  • From FY 2005 through FY 2013, Lottery operating expenses (that is, all costs other than prizes, retailer commissions and major gaming vendors’ fees) have remained relatively flat, averaging only 2.8 %  of gross sales.


According to the Tennessee Student Assistance Corporation, the organization that oversees the Lottery-funded higher education programs, Lottery funds were used to assist approximately 103,000 students at higher education institutions in the state during the past academic year, bringing the total since inception to over 800,000. Lottery funds were also used to support after-school programs and an initiative designed to make schools more energy-efficient.

For more information, please visit

For information about Lottery-funded scholarships, visit To see a county-by-county breakdown of the number of students who benefit, visit

Media CONTACT: Kym Gerlock, Tennessee Lottery / 615-324-6556 or 615-604-2827, Email:

SOURCE: Tennessee Education Lottery Corporation.



Totalizator Sportowy to be General Sponsor of Polish Olympic Team

WARSAW, Poland (January 21, 2014) -- Totalizator Sportowy (Polish State Lottery) are to be the general sponsor of the 2014 Olympic team. The relevant agreement was signed today at the Warsaw Sports stadium, Lottery CEO Wojciech Spielman, and the President of the Polish Olympic Committee Andrzej Kraśnicki attended. This act preceded the official presentation of the composition of the representation, we will see when XXIIWinter Olympic Games in Sochi.


The cooperation with the POC is part of the overall activities of years conducted by Totalizator Sportowy for sport. It will be recalled that the company was founded 58 years ago, just to support the development of this vitally important area of social life. It is therefore one of the few, if not the only one who looks after the interest of the acts on the sport.

Importantly, conducting this type of activity, TS makes a great contribution to the development of civilization and social development of our country, and also builds a positive image abroad.

President Wojciech Spielman asked for cooperation from the POC replied that "Our relationship with the broad idea of the Olympic, hence - a collaboration with the Polish Olympic Committee, is not an accident and the consequent effect on the development of Polish sport. I hope that it is obvious to everyone. We would like to take this opportunity to strongly emphasize that the world of sport, including supporters, have Totalizator Sporting faithful friends. Such was and will be. "

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During the presentation and discussions at the POC president Spielman stressed that they recognize that involvement in sport must have a multifaceted dimension, and not confined to finance specific activities. “This is the only way you can have a real impact on the development of sport and physical culture” he added. Wojciech Spielman also stressed that this year and next TS will be particularly active in fulfilling its mission to the sport.

The cooperation of the National Lottery and the Polish Olympic Committee is a longstanding and consistent - sponsoring the Polish Olympic Team has been going on since 1994. Pools supported the Polish Olympic Sports at the Olympics in Lillehammer (1994), Atlanta (1996), Salt Lake City (2002), Athens (2004), Beijing (2008), Vancouver (2010) and London (2012). Under the agreement signed just, Sports Pools will also be the General Sponsor of the Polish Olympic Sochi 2014 and will also be of Polish Olympians in Baku and Rio.

Totalizator Sportowy is one of the locomotives of the Polish economy, thus supporting the most important events of national character is our duty and privilege. Pools Sports supports Polish Olympians twenty years, during which time they have won numerous medals, guaranteeing us the enormity of unforgettable emotions. This is for us a source of pride, but also the responsibility that lies on the Sports Totalizator as one of the greatest patrons of the sport in Poland” said Wojciech Spielman, CEO LotterySporting.

Totalizator Sportowy (TS), the brand owner LOTTO, founded in 1956, company revenue was to be spent on the construction and renovation of sports facilities. TS is one of the few companies, if not the only, which was established to support the sport. For this task on many levels: it collects funds under the statutory payments for gaming and lottery money, supports many organizations and sporting events from their own funds and participates in activities aimed at finding and training sporting talents. Only since 2000 Pools Sports donated to the Fund for the Development of Physical Culture due to payments of more than 7.1 billion in 2013 years - more than 561 million.

SOURCE: Totalizator Sportowy.


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